July 2018

Heathrow

Babylon

27/07/18

Creative Triangle are thrilled to have been asked by the Health and Wellbeing Team at Heathrow to help launch ‘Babylon’. This free, new colleague service is an app that offers 24 / 7 health information and the ability to consult with a GP on a mobile phone.
 
Using the shape of a heart – our quirky approach gives the information booklet huge standout; and our simple step-by-step guide helps colleagues through the registration process. 
 
Rebecca Corris, Senior Project Manager for the Health and Wellbeing Team at Heathrow said ‘The comms were a great help when raising awareness of the service; so much so that our initial sign up target was surpassed’.

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WestTrans

Electric Vehicles

16/07/18

WestTrans is a partnership formed of six west London Boroughs working with Transport for London (TfL) to identify, develop and implement sustainable transport projects. They commissioned us to tackle the problem of communicating the complexities of the Electric Vehicle charging system to potential customers.
 
A big part of choosing an EV is how easy is it for a customer to charge their car, either at home or while out and about. The availability of charging points has a big impact on potential customers’ willingness to confidently invest in an EV.

We designed an appealing and informative leaflet which included a large die cut of an electric charge on the front cover, it also featured stylish images, simple charts and infographics highlighting the different types of charging and where in each borough these are available. Dealerships and WestTrans have received positive feedback on the leaflet so far and are hoping this will lead to an increase in sales of EVs.

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Actons Solicitors

New style

09/07/18

Creative Triangle are delighted to be working with Actons Solicitors on the design of a new style for their communications; developing a fresh, new colour palette, our clean and contemporary approach had its first outing at a corporate event in Lincoln, the Equine and Agricultural law teams were thrilled to be the first showcasing their new look.

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University of Birmingham

ARLI sub-branding

01/07/18

Following the positive launch of the AMCASH branding for the University of Birmingham, Creative Triangle successfully pitched to develop sub branding and marketing materials for ARLI (Alternative Raw Materials with Low Impact) – another exciting ERDF-funded initiative for the University. The brief was to create a design that not only sat comfortably with the University’s branding but that reached and excited a range of audiences from academics to SMEs.

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