Saint-Gobain

Saint-Gobain

Innovation Centre

27/03/13

We have just completed our first project for Saint-Gobain, world leaders in design, production and distribution of construction materials, delivering innovative products and services. We were delighted to have been invited to design and produce a limited edition book to celebrate the opening of Saint-Gobain’s Innovation Centre. The Innovation Centre showcases innovative and sustainable products and services within the construction industry, helps to raise the profile of Saint-Gobain and exemplifies their strategic focus: to be the reference for sustainable habitat. The book needed to be of highest quality and was designed as a ‘keep-sake’ to be enjoyed by the VIPs attending the launch event.

The book was 260mm square, 24 pages and printed on Fedrigoni Sirio Pietra stock – a perfect match to Saint-Gobain’s corporate colour – PMS 423. It included large images and full pages of block colour to break up the text, bracket graphics throughout were used as a linking device between relating features (i.e. a quote and an image) and there is a double page timeline to visually represent Saint-Gobain’s 350 year history of innovation. The cover of the book was simple yet effective with a UV Spot title and the Innovation Centre logo and each book was personalised with a limited edition number – highlighting the limited print run and emphasising the exclusivity of the book. The book was displayed in a presentation box with a black foam inner to hold a branded USB stick and the book.

We turned this project around – from receiving the brief to delivering the finished article – in just four weeks (which included digesting the guidelines which were new to us), in time for their VIP launch event last week.

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