University of Birmingham

University of Birmingham

ARLI sub-branding


Following the positive launch of the AMCASH branding for the University of Birmingham, Creative Triangle successfully pitched to develop sub branding and marketing materials for ARLI (Alternative Raw Materials with Low Impact) – another exciting ERDF-funded initiative for the University. The brief was to create a design that not only sat comfortably with the University’s branding but that reached and excited a range of audiences from academics to SMEs.


University of Birmingham



We were commissioned to develop a clean, flexible and modern brand identity, logo, marketing literature, branded goods, website & digital marketing for the Advanced Materials Characterisation and Simulation Hub (AMCASH) project, which is part funded by the European Regional Development Fund (ERDF), for the University of Birmingham.

The brand needed to resonate with the Metallurgy and Materials sector and sit comfortably with the University’s and ERDF’s logos. So far it has been rolled out on leaflets, a holding page for the website, exhibition banners and promotional materials including pens, bags, mugs and more.


University of Birmingham

Project win


Creative Triangle are delighted to have recently been awarded a contract to work on project brand development plus supporting marketing collateral and website design for the University of Birmingham’s Advanced Materials Characterisation Simulation Hub – a part ERDF funded project to encourage and support local SMEs to explore industry related research and new product development. The first stage of this project has just been rolled out with further development and refinement to come.