We were tasked with creating a range of promotional materials for the launch of DiamondAir’s En Route service at Heathrow. The new service redefines luxury travel by offering a seamless, exclusive experience that allows passengers to bypass traditional airport procedures, directly transferring from a luxury lounge to their aircraft.
We needed to design a website that serves as the central hub for information and bookings, alongside producing a promotional film and brochures that detail the service’s amenities. All of the assets had to convey the uniqueness, luxury, and practicality of the service effectively to attract high-end travellers.
We ensured the website had a premium feel, with the promotional film and brochures capturing the unique features and seamless experience of the En Route lounge. The launch campaign positioned the service as premium, convenient, and unique, engaging high-end travellers while providing them with clear information about the service.
Chief Commercial Officer at DiamondAir, said:
“Creative Triangle understood what we were aiming to achieve with the launch of En Route at Heathrow. They designed a premium website that reflects the exclusivity of the service, the promotional film captures the experience perfectly, and the brochures clearly communicate the luxury and practicality of En Route. They were easy to work with, flexible to our needs, and delivered high-quality work.”
