Accessible design in branding and marketing focuses on making text readable, visuals understandable, and interactive elements usable for as many people as possible. In practice, this includes:
Websites should include descriptive alt text so screen reader users can understand visual content. This is a core part of creating WCAG compliant websites.
If key details are only provided in an image, animation, or audio clip, they may be inaccessible to some users. Our document accessibility services and PDF accessibility services make sure information is always available in multiple formats.
For people with dyslexia or other reading difficulties, simple adjustments to colours, typefaces, or layouts can transform the experience. We apply these principles in our digital accessibility design work to make text easier to read for all.
We’ve spent years delivering accessible design services across digital and print marketing, branding and design. As a trusted non profit creative agency and charity creative agency, we have worked with leading organisations to produce a wide variety of materials. From accessible report design and accessible graphic design to document accessibility services and PDF accessibility services, we ensure everything we create is not only WCAG compliant design but also visually engaging.
Our expertise covers corporate and charity communications of every scale. Whether you need a CSR report, annual report, corporate report, ESG report, impact report or sustainability report, we can produce polished outputs that help you connect with your audience while meeting compliance standards.
We designed and produced Sport Wales’ Annual Reports and Accounts for 2023-2024, in both English and Welsh. Building on the successful partnership from the previous year, we needed to create accessible, visually appealing annual reports, adhering to WCAG 2.2 standards that effectively communicated their financial and operational activities. The project involved producing four detailed versions of the report, rich with intricate charts and tables, highlighting the accounts of the National Lottery and Welsh Government funding and distribution. With numerous stakeholders involved, tight deadlines, and the reports ultimately being laid before Parliament, we needed to ensure precision and efficiency throughout.
Marketing and Brand Lead at Sport Wales, said:
“We had the pleasure of working with Creative Triangle on our annual report this year, and we’re really happy with the results. Their team was incredibly professional, responsive, and attentive to our needs throughout the entire process. They brought our vision to life with visuals and accessible design that really captured the essence of our organisation.”
☑ Specialists in WCAG compliant design and WCAG compliant websites
☑ Experts in accessible report design and accessible graphic design
☑ Trusted non profit creative agency, charity creative agency and public sector creative agency for leading organisations
With experience working with charities, public sector bodies and corporates, we create impactful communications including CSR reports, annual reports, corporate reports, ESG reports, and sustainability reports. Every project we deliver is underpinned by our expertise in accessible design services, document accessibility services, and PDF accessibility services, ensuring your materials are inclusive, effective and built to the highest standards.
