Aston University

Platform Magazine

Having successfully completed the Spring and Autumn 2023 editions of Aston University’s internal staff magazine, Aston Platform, we were tasked with creating the Spring 2024 issue. These digital booklets are a key component in Aston’s internal communication strategy, featured on the staff website.

A woman striking a dynamic pose in front of a modern interior backdrop, with bold text reading "PLATFORM" in black and purple. The Aston University logo is displayed in the top left corner, set against bright geometric shapes in pink and orange.

The challenge:

Each edition needed to align with Aston University’s brand guidelines while ensuring it was engaging, informative, and reflective of the university’s vibrant community.

An open magazine spread featuring a profile of a smiling woman in a library. The headline reads "A night in the library," accompanied by bold geometric shapes in pink and orange. The left page contains a block of text on a purple background, while the right page showcases bookshelves in the background, adding context to the feature. A stack of Aston University's "PLATFORM" magazines featuring the cover with a bold geometric design and a dynamic image of a woman posing indoors. The headline reads "Introducing Professor Shivani Sharma," with key articles listed below. The design uses striking pink and orange accents alongside black and purple elements. A stack of Aston University's "PLATFORM" magazines featuring a cover image of a researcher in a lab. The headline reads "Research in the spotlight: Better living through scientific design," with geometric accents in pink, orange, and purple. The design includes the Aston University logo at the top and a modern layout that highlights key stories from the issue. A person holding a tablet displaying an open magazine spread titled "Keeping pace with technological innovation." The left page features an image of a woman in a library, accompanied by the headline, while the right page contains text on an orange background with modern geometric design elements.

The solution:

We needed a plan to ensure each edition of Aston Platform was both aesthetically pleasing and user-friendly. We focused on creating a layout that was easy to navigate while incorporating a variety of content and images. We created a design that resonated with the university’s ethos and enhanced the overall reader experience on the internal staff website.

The impact:

Internal Communications Manager at Aston University, said:

“We love working with Creative Triangle on our Platform magazine. From initial brief through to final delivery, they really get what we are trying to achieve, and our staff have told us how much they love the new design too!”

An open magazine spread featuring the headline "Introducing: Professor Shivani Sharma." The left page contains text on a purple background, while the right page includes a portrait of Professor Shivani Sharma, framed by bold geometric shapes in orange and pink.