We designed a campaign for Heathrow Airside Safety as part of a broad initiative to mitigate risks in airside operations, an area where ensuring safety is the highest priority.
We needed to create visually appealing comms that effectively communicate key safety messages to a diverse workforce. The messages needed to cover essential practices, including wearing high-visibility clothing correctly, seatbelt usage, avoiding driving distractions, foreign object debris (FOD) management, vehicle and equipment checks, and incident reporting. All aligning with our ‘The Safety Six’ branding we previously established for Heathrow.
We designed posters that conveyed the safety messages clearly, by focusing on strong, recognisable visuals related to each safety message. Our designs followed the Heathrow guidelines, and used direct language to capture attention and develop a sense of understanding across Heathrow’s diverse airside team.
Airside Safety Improvement Officer at Heathrow, said:
“Collaborating with Creative Triangle has been key in effectively promoting our Safety 6 campaign. The design of each poster and newsletter is consistently stunning and innovative, capturing everyone’s attention and encouraging engagement within the airside community in delivering safety messages. Yet, what truly stands out is their collaborative approach. They are approachable, receptive to feedback, and handle last-minute changes with patience. It’s truly a pleasure to work with a team that is as creative as they are accommodating.”
