Midlands Innovation

TechxFest Branding

With a growing need to inspire the next generation of technicians, we were thrilled to work with the University of Nottingham on a unique branding project for their new event – TechxFest.

The challenge:

The TALENT project at the University of Nottingham aimed to showcase technical careers to nearly 600 Year 9 and 10 students from the Midlands. Hosted at Derby Arena, the event saw 50 employers from across the UK exhibiting through innovative stands and demonstrations. The task at hand was not just to create a distinct logo but also to design an exhibitor manual and brochure for attendees, ensuring consistent branding that resonated with the youthful audience.

The solution:

Our enthusiastic team dived right into this exciting branding challenge. We developed a distinctive logo that encapsulated the spirit of TechxFest. In addition, we designed an exhibitor manual and an exhibitor’s brochure, ensuring that the attendees had all the necessary information presented in a visually appealing format.

The impact:

Lucy Williams, Senior Project Manager, Midlands Innovation TALENT Programme, reflected on our collaboration, saying:

“Working with Creative Triangle has added a lot of value to our project and event work at the University of Nottingham. They have provided some fantastic communications and marketing assets, ranging from new brand identities to materials for events and conferences. Highlights include a new brand and suite of resources for a flagship outreach event called TechxFest and logo for a newly established UK Institute. The team are responsive to feedback and more than happy to support with the development of ideas. A great partner to collaborate with.”